Building Trust With Your Audience Through Authenticity

In a world where you can be anyone, why not be yourself? I have seen so many influencers, brands and businesses make the mistake of trying to be everyone else, and they lose sight of who they are and what they stand for. Authenticity is one of the many factors that are key to building […]

August 6, 2020

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Five Tasks To Complete During Business Downtime

This pandemic is hard – there I said it! It isn’t easy on anyone, let alone businesses and people who make an income based on sales and performance. There are some areas of business I have seen really pick up (marketing how-to’s, free downloadables, public relations, etc.) and some that have really fallen off with […]

July 29, 2020

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How to Engage Your Audience for Justice on Social Media

Not only is 2020 an odd year because of the coronavirus pandemic, but now we are seeing social injustice come to the forefront with protests and riots. I took a step back during this time to advise and observe businesses and their response to the issues at hand. What I have truly found is that […]

June 4, 2020

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